Bharti Airtel offers 'Family Tunes' services for fixed line subscribers

With the launch of this service, Airtel fixed line users can now set their family name as caller tune. Other than the coventional caller tunes, users now have the option to choose from 1,000 most common Indian family names to greet their phone callers. Airtel offers this service to the users to avail a pre-recorded welcome message that is customized to the subscriber's individual family name.

"For most homes today in the country, the fixed line remains irreplaceable as the family phone. Having a welcome message customised with a family name will help our customers to enhance the calling experience," says Bharti Airtel Chief Marketing Officer (Telemedia Services), Vikas Singh.

The 'Family Tunes' services will come at a price of one-time download fee of Rs 15 and it will cost a monthly subscription fee of Rs 30 for the Airtel subscribers.