Vodafone launches the cheapest bonus card @ Rs. 4

Vodafone Essar has introduced an economical bonus offer for its prepaid users. With the lowest cost denomination of Rs. 4, the bonus card offer enables a larger segment of people to stay connected. In addition, the user is free to choose from broad array of services like local night calls and SMS, and Vodafone to Vodafone (V2V) calls at an attractive price range.

The offer addresses the specific requirements of the user and closely follows their daily usage behavior. With, the Rs. 4 bonus card offer, the Vodafone users can enjoy 100 local/national SMS, 40 Vodafone to Vodafone (V2V) local night minutes, V2V at 30p/minute and 8 local/STD minutes/day and 40 Mb of free data usage depending on the circle. However, the bonus card will be valid for one day only.

Vodafone has also rolled out a new advertising campaign for announcing the launch of its new Rs. 4 bonus card offer. The new TV commercial, featuring an animated parrot, represents the idea that it is extremely tough to purchase anything for such a low price in the existing market conditions.