Bada-based Samsung Wave Y budget smartphone launched in India

Samsung unveils Wave Y Bada 2.0 powered budget smartphone.

With the launch of its latest trendy smartphone, Wave Y, the  company reaffirms its commitment to its own propriety OS, Bada and its focus on bringing smartphone to consumers that assure good value for money.

According to Ranjit Yadav, country head, mobile and IT, Samsung India:

'Consumers today, especially the younger generation is very expressive, socially active, wants to stay connected and do more while on the move. This device not only meets these needs of Gen Y but allows them to personalise the phone to match their personality and provides them with a richer, more intuitive smartphone experience.'

Sporting a ergonomic design, Wave Y features a 3.2-inch TFT HVGA display with a resolution of 320x480 pixels.

Strapped with a 2-megapixel camera with VGA video recording at 30fps, Wave Y is perfect to take pictureson the go. The absence of a secondary camera will definitely make Wave Y less affable to those looking for video calling and video chatting experience.

The device is powered with 832MHz processor and comes with the Samsung’s TouchWiz, which lets you get more out of your smartphone experience.

In addition to great connectivity options like Wi-Fi 802.11n/Wi-Fi Direct and Bluetooth 3.0 that make for a faster and smoother sharing of data and browsing experience, the device supports a a internal memory of 150 MB which can be extended to 32GB.

Samsung Wave Y makes for a great 'social' smartphone. The Samsung Messenger, ChatOn connects you instantly  and enables you to find your friends through phonebook integration. The Social Hub 2.0 also keeps all your social activities in one convenient location and lets you connect to your friends and family anytime.

With other integrated services like email, popular SNS like Facebook and Twitter, IM among others on the platter - you can now be social and mobile at the same time.

Priced at Rs 7199, Wave Y clearly taps in on the budget consumers looking for affordable 'social' experience. Giving tough competition to Samsung Wave Y in this category we have Micromax A70 (supports dual cameras), Sony Ericsson Txt Pro (3.2 MP, 2x Digital Zoom) and Spice Knight (SRS Wow HD, 3D user-interface, 3.2-mega pixel camera and more for just Rs 6,399).