Techcom enters Rajasthan with T35 and T65 dual SIM GSM mobiles

Tech-Com India, the IT peripherals and consumer electronics firm makes a foray in Rajasthan with the launch of its two new mobile phones. Dubbed as T35 and T65, the addition of these two dual SIM multimedia rich budget phones, takes the tally of the total number of phones from Techcom to nine.

The T-35 device comes equipped with a 4.6 cm LCD Screen. While its 1.3 mega pixel is disappointing we do give it brownie points for its  strong 1500mAh battery power. The device comes integrated with other features like video player, video recorder, GPRS, FM radio and a handy torch.

The second device T-65 is a multimedia phone that sports a 6.1 cm QVGA LCD Screen. A memory card support upto 16GB in addition to a free 4GB memory card, T-65 comes with a impressive battery of 1800 mAh which will delight mobile users who love to chat and listen to music. The device comes integrated with a bluetooth, FM radio and torch in addition to a audio player, video player and recorder.

Sandeep Kedia, Director  Mobile Phones Division, Techcom said, "we see Rajasthan as one with immense potential and the move will help us in consolidating our presence in this part of the county. We plan to set up more than 40 distributors and 40-50 service centers to tap the booming semi-urban and rural market of Rajasthan."

Aiming to capture around 3-5% market share in the state by next year, the company is looking at developing a "robust after-sales service" and a "sizeable network of channel" to cover all the major cities in the states particularly Jaipur, Udaipur, Bhilwara, Sri Ganganagar, Jhunjhunu and Kota.

According to news reports the company is also planning to invest Rs 100 crore in several branding and marketing activities over next three years to increase its market share. "We expect to sell around 54 lakh handsets by the end of this fiscal," said Kedia. The company has presence in Uttar Pradesh, Rajasthan, Karnataka, Andhra Pradesh West Bengal and Bihar.

With stiff competition from domestic players like Spice, Micromax, Lava and other new entrants, Tech-Com aims to launch stylish, user friendly and budget handsets to tilt indian mobile users in their favor.